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THE 11 LAWS OF LIKABILITY

Laterna

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₦3,500.00 /

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About this item

Seller assumes all responsibility for this listing. Item number: 27046

Last updated on Jun 13, 2026 06:32 PM

Item specifics

Category Brains & Noble > Marketing

Condition new

SKU LA-11411

Item description from the seller

When you're networking, you need them to like youâ€¦really like you. We all know that networking is important, and that forming relationships with others is a vital part of success. But sometimes it seems like networking removes all emotions from the equation and focuses only on immediate goalsâ€¦whereas the kind of relationships that have true staying power, give us joy, and support us in the long run are founded on simply liking each other. This book, featuring activities, self-assessment quizzes, and real-life anecdotes from professional and social settings, shows readers how to identify what's likable in themselves and create honest, authentic interactions that become "wins? for all parties involved. Readers will discover how to: â€¢ Start conversations and keep them going with ease â€¢ Convert acquaintances into friends â€¢ Uncover people's preferences and tweak their own personal style to enable engaging, reciprocal interactions â€¢ Create follow-up and stay in others' minds long after the initial meeting The worst thing we can do when trying to establish a personal bond with someone is to come across as manipulative or self-serving. Authentic connections go much deeperâ€”and feel much easierâ€”than trying to hit self-imposed business card collection quotas. This book presents a new paradigm that shows how even the most networking-averse can networkâ€¦and like it.